The first M performance model for the flagship sedan BMW 7 Series, the new BMW M760Li xDrive has been introduced in India. The new BMW M760Li is available in two character packages – M760Li xDrive and M760Li xDrive Model V12 Excellence .The BMW M760Li xDrive emphasises the sporty appearance, while the focus of attention in the Model V12 Excellence is more clearly on the luxurious character of the vehicle. The new BMW M760Li xDrive is available as a petrol variant and is available for ordering across all BMW dealerships as a CBU (Completely built-up) model.

Mr. Vikram Pawah, President, BMW Group India said, “Presented by the BMW M GmbH, sixth generation of the exclusive luxury limousine is the most powerful BMW ever. The BMW M760Li xDrive stands for two important directions of our product strategy in India: the further expansion of our M portfolio and strengthening our presence in the upper end of the luxury car market. The BMW M760Li xDrive embodies everything M Performance cars are: dynamic and agile, with precise handling, enhanced performance, all coupled with outstanding comfort for the ultimate everyday usability.”

The new BMW M760Li xDrive offers innovative functionalities such as Executive Drive Pro, Integral Active Steering and Executive Lounge seating as standard. TheExecutive Drive Pro suspension system is a passport to dynamic sharpness and unbeatable ride comfort. The Executive Drive Pro chassis control system reduces body roll in bends and on bumpy surfaces. Using the Driving Experience Control switch, the driver is able to choose between different driving modes to suit the driving conditions (Comfort, Comfort+, Sport, Sport+, Eco Pro, and Adaptive).

The Integral Active Steering increases the manoeuvrability, agility and comfort of the BMW M760Li xDrive. It combines speed-dependent steering transmission and power steering with the benefits of rear-wheel steering. Add to this, the innovative 2-Axle Air Suspension and Dynamic Damper Control improve ride quality and suspension by stabilizing all irregularities during the driving experience.

The Executive Lounge which is a standard seating in the BMW M760Li xDrive offers maximum comfort through a wide range of features like massage function, Vitality Programme and a footrest for a true first class experience. The Executive Lounge Seating option increases comfort in the rear seat behind the front passenger seat and has an electrically extendable footrest integrated into its backrest. The rear passenger can unwind into an extremely relaxing position thanks to a backrest which can recline impressively close to the horizontal position.

The new BMW M760Li xDrive comes with BMW Individual Paintwork and Interior Trims as standard. Other optional features available are BMW Individual ‘Special’ Paintwork, BMW Individual Cool Box, BMW Individual full leather trim 'Merino' finely structured Upholstery and BMW Individual Headliner Alcantara.In its exterior appearance, the new BMW M760Li xDrive embodies the dynamic mission statement of the BMW M Performance Automobiles with unmistakable clarity. The M aerodynamic package fitted as standard to the BMW M760Li xDrive imbues the car with an aggressively sporty presence. 

The M aerodynamic package with larger air intakes in the front apron and exclusive 20-inch M light-alloy wheels in double-spoke 760M design with matt Cerium Grey finish guarantee an elegantly sporty appearance. The stylish M Performance insignia is created by Cerium Grey finish in the side-view and rear, emblazoning M and V12 logos, mirror caps, Air Breather as well as on the door and the handles. A new M sports exhaust system with flap control generates a rich sporty sound and adds the finishing touches to the signature M Performance look with its galvanised Cerium Grey twin tailpipe embellishers in exclusive design positioned on either side.

The BMW M760Li xDrive Model V12 Excellence focuses on exclusive elegant luxury and a distinct presence with Pure Excellence Design features. 20 inch BMW Individual light-alloy wheels in W spoke 646 design high-gloss polished with mixed-size tyres create a dynamic presence.  At the front, Model V12 Excellence has a chrome strip in the air inlet grid. The kidney grille slats are finished in silver with chrome-plated fronts and decorative frame. The window frames, the Air Breather with the decorative door trim and the V12 lettering on the C pillar are also in Light Chrome. Gleaming at the rear above the chrome-plated grip strip are the xDrive badge on the left side of the luggage compartment lid.

The interior of the new BMW M760Li xDrive maintains the luxury quotient with its touch of the M Performance elements. The exclusive M leather steering wheel carries the M logo, has Pearl Gloss Chrome multifunction buttons on its spokes and shift paddles for manual gear changes on the reverse. Door sill plates with an illuminated V12 logo sharpen the appetite for the driving pleasure to come, while the instrument cluster contains an exclusive speedometer featuring the model designation and a dial now.

The Model V12 Excellence contains the Pure Excellence interior design. It offers a headliner in Alcantara as well as door sill finishers in Aluminium high finish with illuminated V12 model designation. Luxury experience is one notch higher with Fine wood inlays for the seat-belt outlets, armrests and roof handles in the rear as well as the BMW leather steering wheel with wooden applications set elegant accents. Turning on the ignition displays a V12 emblem in the centre of the instrument cluster, signalling the start of an unforgettably luxurious driving experience.

The M Performance TwinPower Turbo twelve-cylinder petrol engine combines impressive power with a level of thrust maintained up into the maximum rev ranges. The 6.6 litre twelve-cylinder engine produces an output of 448 kW / 610 hp and a maximum torque of 800 Nm at 1,500 – 5,000 rpm. The car accelerates from 0 to 100 km/h in just 3.7 seconds to a top speed of 250 km / hr.

The eight-speed automatic sport transmission available in BMW M760Li xDrive performs smooth, almost imperceptible gear shifts. At any time, in any gear, the transmission collaborates perfectly with the engine, enabling it to develop its full power and efficiency. The transmission also features a Launch Control, ensuring optimum acceleration under all conditions for ambitious drivers.

The new BMW M760Li xDrive comes as standard with BMW xDrive permanent all-wheel drive. The compact, low-weight and efficient all-wheel-drive system distributes the engine’s power between the front and rear axle exactly to suit the driving situation and the surface. With xDrive and Dynamic Stability Control (DSC), the vehicle remains directionally stable and distributes drive power flexibly between the two axles for optimum grip and safety.