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Ford India Introduces New Endeavour at INR 28.19 Lakh  

NEW DELHI, INDIA, February 22, 2019 – With a significant evolution in design, convenience and technology, the New Ford Endeavour is set to redefine benchmarks in the premium SUV segment yet again.

At a price starting INR 28.19 Lakh, the 2019 edition of the premium SUV comes with greater road presence, style and convenience while continuing to offer class-leading off-road capabilities, unmatched safety and advanced technologies.

“As one of India’s most loved, trusted and revered premium SUV brand, Ford Endeavour has helped each of its owners to make every drive extraordinary,” said Anurag Mehrotra, president and managing director, Ford India. “Taking forward its rich legacy, the New Ford Endeavour will also enable customers to take on the most epic adventures and conquer tough terrains with ease while delivering on its value proposition.”

Extraordinary Presence & Comfort

Designed to delight SUV lovers, the New Ford Endeavour introduces several purposeful changes to the premium SUVs imposing yet extremely functional design.

The new design front bumper enhances its rugged looks while chrome plated bold trapezoidal grille makes it stand out in the crowd. Both rear and front bumpers have integrated skid plates to protect the car’s underbody even in extreme off-road conditions. The new design 18-inch alloy wheels don’t just add to the Endeavour’s good looks but ensure excellent grip and handling. The ORVMs feature puddle lamps make it easier for drivers to get in and out of the vehicle, even in dark, most extreme conditions.

The Ford Endeavour’s wheelbase and length are significantly longer than competing models, giving it a more imposing stance as well as a roomier cabin. As part of the new content, the New Endeavour introduces 8-way Power Adjustable Driver & Front Passenger Seat offering superior comfort just at the touch of a button.

Ensuring that you continue to enjoy the premium ride quality on and off-road, the New Endeavour features first-in-class Active Noise Cancellation, a technology used in noise-cancelling headphones to help reduce low-frequency engine sounds from entering the cabin.

The New Ford Endeavour also hold on to its promise of being the only premium SUV to feature a panoramic sun-roof, covering up to 50% of the roof space.

The practical interior design in the New Ford Endeavour continues to offer flexible seating and cargo arrangements – including fold-flat second- and first-in-class power-fold third-row that instantly flattens at the touch of a button and can hold up to 2,010 litres of cargo with rear seats folded.

The interior environment continued to be plush, modern and premium with extensive use of leather. The refined interior surfaces feature superior quality material and exceptional craftsmanship to complement the SUV’s bold exterior design.

High on Practicality & Convenience

The New Ford Endeavour comes packed with a wide array of convenience technologies that make the rugged SUV one of the smartest vehicles in its segment.

It will be the only SUV in its segment to offer Hands-Free Power Lift Gate, enabling owners to open the premium SUVs boot by triggering a sensor in the rear at a simple motion of their foot. The feature is really useful when your hands are full of bags from an adventure or a family holiday.

The SUV features Ford’s renowned in-car connectivity technology SYNC 3, that allows drivers to use simple voice commands to control the car’s entertainment system, make or receive calls and connect mobile devices. SYNC 3 is paired to an 8-inch touchscreen that has been rated as one of the best in India across vehicle categories. The system is also Apple CarPlay and Google Auto compatible.

To reduce parking anxiety, it offers Semi-Auto Parallel Park Assist that helps locate the right sized parking spot and steers the SUV effortlessly at the touch of a button.

Push start button, and keyless entry along with a host of smart features such as rear and front parking sensors, rear parking camera, automatic headlamps, automatic wipers, DRLs, dual-zone automatic climate control also get offered across the range.

Fun to Drive and Efficient

The New Ford Endeavour’ will give customers an option to choose from Ford’s two, fun-to-drive diesel engines — 2.2-litre four-cylinder TDCi and 3.2-liter five-cylinder TDCi.

Customers looking for optimum fuel economy without compromising performance can choose the 2.2-litre diesel motor that puts out 160PS of power and 385 Nm of torque. This engine will now be paired to a six-speed manual transmission as well along with automatic.

With the new introduction of a manual transmission, the 2.2L engine will deliver a best-in-segment 14.2 Km/L fuel economy. The Automatic transmission will continue delivering a fuel economy of 12.62 Km/L.

For customers who want unmatched performance, Ford continues to offer its 3.2- diesel engine that generates 200PS of power and 470 Nm of torque. This engine has been tuned to deliver maximum power and torque and is perfect for frequent off-road adventures.

With a simplified variant lineup, the New Endeavour is now available in three-trims – 2.2L Titanium Manual, 2.2L Titanium+ Automatic and 3.2L Titanium+ Automatic.

All variants offer great value for money and have well-appointed cabins that are significantly better than competing models in the segment. Surprisingly affordable to own, the New Endeavour will come with a 3-year or 100,000 KM warranty and a scheduled service and ownership cost of 68 paisa / 100,000 KM (2.2L) and 71.5 Paisa (3.2L) respectively.

Master Any Terrain with Confidence

The true, blue SUV will continue to be a performance leader, featuring a clever four-wheel-drive system, an active transfer case with Torque on demand, first-in-segment Terrain Management System, and the impressive water-wading capacity of 800 mm along with outstanding ground clearance.

The Advanced Terrain Management System (TMS) allows drivers to choose from four preset modes – Normal, Snow/Mud/Grass, Sand and Rock – that alter the vehicle’s throttle response, transmission, four-wheel drive system and traction control to confidently tackle any situation.

Featuring a strong passenger cage and up to seven airbags, including a driver knee-airbag, the New Endeavour will offer outstanding safety. Six airbags will be standard equipment across the model lineup to ensure complete peace of mind, no matter which variant customers prefer.

The SUV will also feature Hill Launch Assist and Hill Descent Control that make steep uphill or downhill climbs more convenient and easier for drivers.

The New Ford Endeavour will be available in five colours, including brand new Diffused Silver as well as Sunset Red, Diamond White, Absolute Black and Moondust Silver. The premium SUV is assembled at Ford’s integrated manufacturing facility in Chennai.

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