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BMW Motorrad India stirs the premium motorcycle sales of 2,187 units in its first year

*Simply Unstoppable: BMW Group India delivers 11,105 cars (BMW + MINI) to customers with strong annual growth of 13%.*

*BMW India achieves highest ever sales of 10,405 units clocking 11% growth.*

*MINI India accelerates with unprecedented growth of 66% with 700 units.*

Gurugram. Continuing its momentum, BMW Group India has delivered its most robust performance till date with all three brands – BMW, MINI and BMW Motorrad.

BMW Group India delivered 11,105 cars (BMW + MINI) in 2018, registering a growth of 13% as compared to 2017. BMW India achieved highest ever sales of 10,405 units clocking 11% growth. MINI India accelerated with unprecedented growth of 66% with 700 units, further strengthening its position in the small-premium car segment.

By selling 2,187 motorcycles in the first full year of operations, BMW Motorrad India has successfully created an intense demand for the ultimate riding machine.

BMW 5 Series and BMW 6 Series Gran Turismo have contributed strongly to the growth story. BMW also saw significant contribution of upto 50% coming from the locally-produced Sports Activity Vehicle (SAV) range with strong contribution from the new BMW X3. Presently, BMW X1, BMW X3 and BMW X5 are locally-produced at BMW Group Plant Chennai. In 2019, the plant will also start local production of BMW X4 and BMW X7.

The iconic MINI Hatch and the now locally-produced MINI Countryman together commanded a share of over 60% in MINI sales making headway for its striking growth.

The much-awaited BMW G 310 R and BMW G 310 GS led the outstanding growth of BMW Motorrad India with over 75% contribution to sales. BMW S 1000 RR, BMW R 1200 GS and BMW R 1200 GSA were a favorite among motorcycle enthusiasts.

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