- The ride was flagged off from Indian Motorcycle®, Chandigarh showroom and concluded at Amritsar the same day
- Punjabi Movie stars Gippy Grewal & Sargun Mehta rode the Indian® Scout™ Bobber from Chandigarh to Amritsar and they stopped at Jalandhar to promote their upcoming film “Chandigarh Amritsar Chandigarh” in collaboration with Indian Motorcycle®.
In a glittering ceremony, Indian Motorcycle®, America’s First Motorcycle Company’s, Indian subsidiary Country Head and MD Pankaj Dubey, flagged off the regional ride from Chandigarh to Amritsar. The ride started from Indian Motorcycle® Chandigarh showroom post the press conference with stars Gippy Grewal & Sargun Mehta who also joined the ride and were present to promote their movie “Chandigarh Amritsar Chandigarh”. This movie features the prestigious and most popular bike of Indian Motorcycle® the Scout™ Bobber.
The Indian Motorcycle riders along with Gippy Grewal and Sargun Mehta and customers of Indian Motorcycle rode all the way via Jalandhar and finally concluded the ride at Amritsar on the same day.
Commenting on the event, Mr. Pankaj Dubey, Country Head and Managing Director, Polaris India Pvt. Ltd said, “Punjab is a trend setting market for premium automobiles. Known for its cosmopolitan culture, the state provides a tremendous opportunity for an exclusive brand like ours to grow. We are excited that the ride provided not only an opportunity to personally connect with the Indian motorcycle owners from Punjab but also gave us a chance to explore the beautiful Chandigarh and city of Golden temple , Amritsar on the wheels , with the heartthrob of Punjabi movies.
The integration of Indian Motorcycle® Scout Bobber in the movie is more like a third character which enjoys and witnesses fabulous engrossing acting of Gippy Grewal & Sargun Mehta and love being with them throughout the movie. We believe that the collaborations with this movie will help Indian Motorcycle get more popularity and visibility among our target customers and definitely in Punjab”