New Delhi, November 28 th , 2018: Indian Motorcycle®, America’s first motorcycle company to
organize one of biggest motorcycle gathering during the Indian Motorcycle® Riders Group™ National
Ride in the emerald land on the west coast of India, Goa. Indian Motorcycle® to bring
‘Wheels of Change’ for girl students of El Shaddai Charitable Trust in Assagao, Goa by generously
providing educational kits. Continuing their support towards Indian Motorcycle’s Nobel cause, IMRG
would be spreading out the word on the importance of girl child education during their fun-filled
motorcycle ride around Goa.
Speaking on the occasion, Mr. Pankaj Dubey, Country Head & Managing Director, Polaris India Pvt.
Ltd., said, “Customer connect is one of the key pillars of Indian Motorcycle®. IMRG is one of our best
platforms to connect and engage with our customers in India. We managed to connect with over
triple digit customers since 2016. We have got an overwhelming response to our IMRG National and
Zonal rides which were previously organized. We are happy to see a lot of new riders joining us on
this journey. Indian Motorcycle® has been focusing on a social cause to create awareness on Girl
Child Education. This initiative gave us a chance to meet like-minded people who not only enjoy their
passion for riding but are also committed towards the upliftment of the society.”
Indian Motorcycle Riders Group is a lifelong community for Indian Motorcycle® owners which is an
apt platform for fellow riders to share and revel in the glory of America’s First Motorcycle Company.
Indian Motorcycle® Riders Group™ is a community introduced to revive the history of the brand by
also providing the perfect opportunity for riders to enhance their riding experience. In a bid to
contribute towards the society, Indian Motorcycle® together with IMRG decided to spread awareness
on the importance of quality education for the Girl Child during the National and Zonal rides.
The El Shaddai Charitable Trust in Assagao has taken on the complete responsibility to provide
quality education to Girl Child.
About ‘Wheels of Change’-IMRG is a community that aspires to strengthen the bond between the
riders and their passion. It gave birth to an extremely compassionate programme for the Education
of Girl Child, known as ‘Wheels of Change’, wherein we felicitate people who are determined to the
noble cause of educating the girl child. Through this initiative, we have met various notable
personalities who are strongly headed towards this cause.
