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Polaris India Inaugrates its 84th Polaris Experience Zone(PEZ) in India

Polaris has taken the adventure quotient for enthusiasts in Bengaluru a notch higher by inaugurating the second branch of Dirt Mania Adventure in the region.

  •  The second branch of Dirt Mania Adventure in Bengaluru is the 84 th PolarisExperience Zone (PEZ) in India
  •  Polaris Experience Zone is a natural trail and provides an exhilarating ride experience
    with nature.
  •  Several range of Polaris ATVs available at the new PEZ

Bengaluru, September 19, 2018: Polaris India Pvt. Ltd, a wholly owned subsidiary of Polaris Industries Inc., has taken the adventure quotient for enthusiasts in Bengaluru a notch higher by inaugurating the second branch of Dirt Mania Adventure in the region. The Dirt Mania Adventure has partnered with the Hip Café Hangout at Nandi and opened a one-stop destination for all enthusiasts looking for adventure and thrill.

The second branch of Dirt Mania Adventure in Bengaluru is the 84 th PEZ in the country which was
inaugurated by Mr. Pankaj Dubey, MD & Country Head, Polaris India and Mr. Jayaraman Parameswaran, Co-founder, Dirt Mania Adventure.

Located in Karahalli Cross, Hurlagurki, Karnataka, Dirt Mania Adventure not only offers visitors the thrill and exhilaration of Polaris vehicles on a dirt track with slush pit, humps, sand and stones, but it also serves as an apt place for families looking to spend quality time with adventure. The PEZ ensures adrenaline pumping action and a fun-filled itinerary for visitors from all age groups.

Speaking on the occasion, Mr. Pankaj Dubey, Managing Director and Country Head, Polaris India Pvt. Ltd., said, “The addition of another PEZ in Bengaluru consolidates our position in the state of Karnataka. This reflects that the off-roading culture in India is at a rising trend and we are geared up to provide an unmatched experience to adventure sports enthusiasts. The PEZ concept is a perfect blend of pleasure and business. It not only acts as an arena for people to experience an off-road riding adventure, but also provides a business opportunity to entrepreneurs, amusement park owners and corporate tycoons looking for adventure as a vertical.”

Sharing his thoughts on the occasion, and Mr. Jayaraman Parameswaran, Co-founder, Dirt Mania
Adventure said, “The off-roading culture in the region has grown and the opening of another branch of Dirt Mania Adventure is a strategic move to cater people living in different parts of Bengaluru. In this new facility, we will be catering to all levels of off-road enthusiasts and ensuring high levels of fun and adventure quotients.”

Polaris Off-Road vehicles are specially engineered to travel on rough and uneven roads. They are widely used in sectors such as defence, paramilitary forces, agriculture, entertainment and tourism, among others. These vehicles are capable of providing a smooth ride even on rocky, slushy, desert and muddy surfaces. Apart from the newly launched PEZ in Pune, Polaris India also has 83 other such PEZ spread all over the county to reach out to more people and in turn give the participants a chance to experience the off road racing experience within their city.

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