Toyota Kirloskar Motor (TKM) became a major attraction at Anime India 2025 – Ignite, where it unveiled three of its most popular cars — the Urban Cruiser Hyryder, Urban Cruiser Taisor, and the Glanza — in a never-seen-before avatar.
Each car was wrapped in exclusive anime-inspired sticker designs, bursting with bold colors, unique patterns, and creative graphics that instantly caught everyone’s attention.
The cars quickly turned into selfie hotspots, with fans lining up to capture their favorite moments alongside the vibrant vehicles. By blending the youthful energy of anime culture with Toyota’s modern design language, the brand created striking “moving canvases” that perfectly connected with the new generation.
Beyond the cars, Toyota also designed an immersive booth experience for visitors, filled with interactive elements that celebrated both anime fandom and the brand’s innovative spirit. This unique showcase not only highlighted Toyota’s creativity but also showed how deeply it understands the individuality and passions of today’s youth.
At Anime India 2025, Toyota didn’t just display cars — it created an experience that merged technology, style, and pop culture, making its showcase one of the most talked-about highlights of Mumbai’s biggest anime convention.
