Yamaha India ‘The Call of the Blue.’ campaign.

Hyderabad: Continuing with the momentum of Yamaha’s The Call of The Blue brand campaign event conducted for the first time at Jalavihar in Hyderabad on October 06, 2018, India Yamaha Motor Pvt Ltd. elevated it to the next level through a ‘Breakfast Ride’ from Yamaha showroom “Pearl Yamaha, Kondapur” to Celebrity Resort, Shamirpet.

The event was planned to engage various Yamaha two wheeler owners-riders to the exciting brand culture that Yamaha propagates around the world. The pleasure ride hosted a stylish cavalcade of Yamaha two wheelers involving 34 riders traveling an ongoing distance of 44 kilometers.

As a part of the exciting engagement created through an inspiring riding fraternity, 34 Yamaha two wheeler owners joined the ride with their YZF-R3 (349 cc), YZF-R15 Version 3.0 (155 cc), FZ 25 (249 cc), Fazer 25 (249 cc) and FZ-S FI (149 cc).

The breakfast ride activity had started in the early hours from Pearl Yamaha, Kondapur and concluded at the Celebrity Resort, Shamirpet over breakfast and networking. After Chennai, Kolkata and Hyderabad event, Yamaha will plan similar events across other cities in India under its brand campaign ‘The Call of the Blue.’

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