Bentley Motors has expanded its presence in India with the inauguration of a new showroom in New Delhi, further strengthening its footprint in one of the world’s fastest-growing luxury car markets.
The facility will be operated in partnership with the BIRD Group.
Located at Aerocity
The new Bentley showroom is located at Worldmark 4, Aerocity, Near Indira Gandhi International Airport.
Bentley says the facility has been designed in line with the brand’s global retail standards, offering customers an immersive luxury experience and a dedicated space to explore the marque’s range of vehicles.
Full Bentley Lineup on Display
Visitors to the new showroom will be able to experience Bentley’s current portfolio, including:
- Bentley Bentayga
- Bentley Flying Spur
- Bentley Continental GT
- Bentley Continental GTC
The models showcase Bentley’s focus on combining handcrafted luxury, performance and bespoke personalisation.
A Significant Market for Bentley
New Delhi holds special significance for Bentley in India, as it was the city where the British luxury marque established its first authorised retail presence in the country back in 2010.
The new showroom marks the latest step in Bentley’s long-term growth strategy for India, a market the company considers increasingly important as demand for ultra-luxury vehicles continues to rise.
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Final Take
The opening of Bentley’s new Delhi showroom reflects the growing appetite for ultra-luxury automobiles in India.
With a premium location in Aerocity and access to Bentley’s full range of models, the new facility is expected to play a key role in supporting the brand’s expansion plans while offering customers a more personalised and immersive ownership experience.
