Munich. As part of a realignment of BMW Group Corporate Communications under the leadership of Maximilian Schöberl, responsible for Corporate and Governmental Affairs and Executive Vice President of BMW AG, a number of personnel and organisational changes have been made.
Bill McAndrews is now responsible for the main department Corporate Communications Strategy, Messaging and Communication Channels. The newly created Editorial Hub, led by Jörg Kottmeier, previously head of Sports Communications, is anchored in this main department. Manfred Grunert, previously head of Archives, Collection and Classic Brand Management, is now responsible for the Channel Operations department and therefore also for Electronic Media. Like Jörg Kottmeier, he reports to Bill McAndrews.
Alexander Bilgeri is responsible for the main department Corporate, Product and Innovation Communications. The new head of Business, Finance and Culture Communications is Mathias Schmidt, who was previously responsible for Internal Central Division Communications. Ingo Wirth takes over as head of MINI and BMW Motorrad Communications, following on from Markus Sagemann, who now leads Internal Central Division Communications. Benjamin Titz, who manages Innovation and Design Communications, is now also responsible for Motorsport Communications. Mathias Schmidt, Ingo Wirth and Benjamin Titz all report to Alexander Bilgeri.
Glenn Schmidt, previously head of Business and Finance Communications, now heads the newly created Market Communications main department, dealing with communications in all international markets.
Markus Appelhans, previously in charge of Electronic Media, is the new head of Archives, Collection and Classic Brand Management at BMW Group Classic. He reports to Ulrich Knieps, who is responsible for the main department BMW Group Classic.